Get Rid of The Filler From Your Tech Content

The B2B buying cycle might be long, but that doesn’t mean your tech content marketing should be. You only need to use the number of words it takes to convince your buyer to keep you on their vendor shortlist. That’s it.

Stuffing your content & copy with unhelpful words and phrases that add nothing to what you’re trying to say is getting you nowhere. It bores your readers, complicates…